Business professionals are always looking for different ways to beat their competition and boost sales. The holidays provide businesses a great opportunity to ‘wow’ their clients with memorable gifts. This is always a hectic time with a flurry of activities: special sales and discount offers, stock clearances, and year-end activities. Customers, clients, and employees look forward to the holiday as a time for fun and relaxation.
Yet, in this tight economic period, many companies, as well as individuals, will be worried. There’s plenty to worry about: extra holiday expenses and the costs of gift giving, while employees worry about keeping their jobs. Keeping the business going for another year is foremost in the minds of owners. This is a time for a business owner to seriously consider his options for gift giving. Faithful customers and clients should be given meaningful and useful tokens of appreciation of their continued loyalty and support.
When you select holiday gifts for your employees, remember their importance to your business. Don’t short-change them, telling yourself that “It’s OK because they are lucky to even HAVE a job!” This type of wrong thinking does not build loyalty in workers, who can quickly sense your attitude. When the economic cycle swings back the other way and jobs are again plentiful, those employees will move on where they do feel appreciated. Countless dollars are lost on employee turnover and the costs of training new workers to perform necessary tasks. Disgruntled employees miss more days of work and contribute to low morale. Keep your workers loyal to you and your business!
Take advantage of the holiday to show your employees your appreciation. Try to select unique gifts that they will be able to use over and over as it will be a positive reminder of your appreciation. Consider your budget and select gifts that will be suitable for them. There are many health and fitness items, such as pedometers, fitness kits, even an arm band radio to keep you company as you jog. Some other useful items that many employees would appreciate ar:e first aid kits or Highway Emergency Kits. One kit,
The All Season Roadside Kit contains:
- Flashlights
- A foldable shovel
- An ice scraper
- A folding banner which says, “Emergency Help-Call Police.
- Road Flares
The Deluxe Cross Country Highway Kit
This is a great gift and will bring some peace of mind to anyone tackling a long road trip or venturing out on wintery roads. It includes:
- Booster cables
- Tire inflator/sealer
- Flashlight
- Siphon
- Safety vest
- Distress Sign
- First Aid Kit
- Pocket Atlas
- Tools, including screwdrivers, pliers, gloves
In tight economic times, everyone appreciates a gift of food or a special delicacy that they would never buy for themselves.
